Meiji the Chocolate" Social Gift Campaign for Mother's Day (Gratz!) eLife Inc.

URL: https://gratz-gift.jp/thechocolate201805/
client: Meiji Co., Ltd.
publication date: May. 01, 2018
category: Campaigns

Project Summary

54,000 winners were able to send a coupon for "Meiji the Chocolate" with a message. Continuing from last year, the campaign was designed as a "gift for Mother's Day" campaign, contributing to awareness and stimulating trial sales.

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