- URL
- https://community.coopdeli.jp/
- client
- CO-OPDELI CONSUMERS’ CO-OPERATIVE UNION.
- publication date
- category
- CommunityCo-creationCreation of Digital SiteUGC Fostering and Utilization
Coop Deliche
A community site for Coopdeli products where users can chat with each other about all sorts of things related to the products. In addition to providing information on promotions and special offers, the site also offers "Sample Labo" where users can try Coop Deli products for free and participate in the development and improvement of Coop Deli products, "My Favorites" where users can post their favorite Coop Deli products and arrangements, and other opportunities for users to share their own experiences and impressions. The company is also creating a place for users to share their own experiences and opinions. In addition, the company is actively proposing exchange experiences, mainly online, such as projects in which users can participate together with their infants and toddlers. Through this kind of in-depth communication with customers in the field, the voices gathered are delivered to manufacturers, producers, and delivery staff, with the community as the starting point for comprehensive service improvement.
■Corp Deliche related articles
MarkeZine Serials
With Corona, the Frontline of Co-Creation in the Age of Corporate Communities
Co-op Deliche" Replicates the Chat between Delivery Personnel and Members Digitally, with No Leads to Purchases