- URL
- https://www.dear-natura.com/
- client
- Asahi Group Foods, Ltd.
- publication date
- category
- Digital Site Page Creation
Asahi Group Foods, Ltd.
Brand website for the DIANATURA brand of supplements, which offers more than 100 different types of supplements to accompany changes in lifestyle and physical condition.
The website was renewed in April 2025 to improve usability, focusing on the product search function, so that users can more smoothly find the right product for them as the lineup is enhanced.
The site also includes information content to learn about nutrition and health, such as a "5-color balance check of food ingredients" and a "Nutrition Facts Dictionary" to support daily health promotion.
The new website is positioned as a "brand communication space" with not only product introductions, but also information content that provides hints for healthy living and functions that encourage people to review their daily dietary habits, aiming to become a familiar presence that supports the daily health of consumers. The goal is to become a familiar presence that supports the daily health of consumers.
