6 points to avoid mistakes in choosing a Shopify theme

I am consultant Koi.
Shopify has "themes" (templates) that allow you to easily change the design and functionality of your e-commercesite.

There are around 100 official Shopify themes. There are around 100 official Shopify themes, released to suit a wide variety of "genre" sites. Therefore, it is necessary to determine the axis of the selection process and find the most suitable theme efficiently.

So here are 6 points to avoid making mistakes when choosing a Shopify theme.

Does it match the image of the product or brand?

The theme greatly influences the design and atmosphere of an e-commerce site. Therefore, it is important to first select a theme that matches the image of your products and brand.

For example, a luxury brand e-commerce site should choose a theme with a sophisticated design. On the other hand, an e-commerce site selling casual products should choose a theme with a bright and fun design.

Does it fit the target audience?

It is also important to choose a theme that fits the tastes and needs of the target audience.

For example, if your e-commerce site targets young women, you should choose a theme with a pop and colorful design. On the other hand, if your e-commerce site is targeted at business people, you should choose a theme with a simple and sophisticated design.

Does it have the features you need?

Themes offer a wide variety of features. Therefore, it is important to choose a theme that has the features you need for your site.

For example, if you plan to use blogging functionality, you must choose a theme with blogging functionality. Also, if you plan to use the payment function, you need to choose a theme with payment functionality.

Is it highly customizable?

Themes can be customized to achieve a more personalized design and functionality. Therefore, it is important to choose a theme with excellent customizability.

For example, if you want to freely change the layout, you need to choose a theme with excellent customizability. Also, if you want to achieve a unique design, you need to choose a theme with excellent customizability.

Is it highly rated?

Shopify's official themes are more reliable, and since only themes that have actually been vetted by Shopify are sold, they are of higher quality in terms of both design and functionality, and since they are compatible with the Shopify app, they are more secure than unofficial ones in terms of functional verification.

Among them, you can check the theme ratings in Shopify's theme store. Themes with high ratings are supported by many users and can be installed with confidence.

Is it in line with the price?

Shopify themes are available in two types: free and paid. While the free themes are fully functional, the paid themes offer more features and customization options.

Therefore, it is also important to choose a free or paid theme that fits your budget.

Summary

Choosing a Shopify theme is critical to the success of your e-commercesite. The six points above will help you choose the right theme for you.

Recommended Shopify Themes
Shopify offers a wide variety of themes. Below are some of our recommended themes.

●For restaurants
【For Restaurants】 Vantage 
【For organic products】 Flow
【Features rich in functions that are compatible with actual stores】 Venue

●For general merchandise sales and apparel
【Various functions to showcase products beautifully】 Pipeline
【Easy to use even with numerous products】 Envy
【For high-end brands】 Prestige

●For electronics and industrial products
【Specific Brand Appeal】 Warehouse 
【For Amazon-like general sales】 Empire
【For highly customized design】 Pacific

For more information on the features and pricing of each theme, please visit Shopify's theme store.