- PT Mitsubishi Motors Krama Yudha Sales Indonesia
- publication date
MiMate -Mitsubishi Motors Adventure Team ｜ PT Mitsubishi Motors Krama Yudha Sales Indonesia
This is a community for users developed within the Mitsubishi Motors application in Indonesia. The community is composed mainly of a posting section that features mainly images for the enjoyment of the eyes as well. Users can upload images and text of content from their daily lives that they feel like posting and sharing, not to mention their driving destinations, and enjoy viewing the list of posts as a gallery. Users can also follow each other, and users and companies can communicate with each other in Indonesian. In addition, since it is linked to Instagram, it is also possible to display one's own Instagram posts by fulfilling certain conditions.
Project launched in November 2021 as part of DX. A community that exists within the customer application "MMID - Mitsubishi Motors ID" of MITSUBISHI MOTORS KRAMA YUDHA SALES INDONESIA, which handles Mitsubishi Motors products. In order to differentiate the community from SNS, we focused on fostering friendliness by having the management staff actively participate in user contributions. The company is focusing on fostering friendliness by actively involving management staff in user contributions to differentiate it from social networking sites.