A website providing the concept and latest information on tea stand, a store where you can enjoy lipton's customized teas. The site also introduces seasonal menus and original goods, allowing customers to enjoy tea stand outside of the store.

Summary

Lipton has established a "TEA STAND" corner on its brand website, where customers can enjoy Lipton's customized teas. It provides information on the opening of "TEA STAND" stores nationwide, product introductions, seasonal menus, and various other information about life with tea. Both in-store and on the website, Lipton has increased the number of touch points for purchasing Lipton tea.